STRATEGY

EXECUTION

• Team of researchers and statisticians to perform on ground survey work and formulate strategy.
• Effective poster/pamphlet campaigns, media buying, management, press releases, speech writing during the entire campaign.
• Door to door campaign to increase reach and popularity of the candidate.
• Team of photographers, videographers, copywriters to generate content relevant to the campaign and strategic placement of the same in the assembly segment via local and mass media.
• Other logistical and man-power requirements during the campaign.

STRATEGY AND EXECUTION

Social media campaigns makes all the difference in the last phase of the campaign where the ground level campaigns have built enough momentum to rope in the quick thinking voters in an assembly. The strategy and execution on social media goes hand in hand as it deals with real time issues and responses over social media platforms.

• Social media management by creating, maintaining and sustaining on-line campaigns though pages and profiles across platforms (Twitter and facebook), which highlights the issues of campaign creatively and in different languages.
• In-house analysts to analyze wide spectrum of print, digital and social media. Content writers to create content and deliver to targeted audience. Graphic designers and Video editors to create digital content with wide appeal.
• Digital marketing throughout the campaign with intensified focus during the last phases of campaigns. These include hastags, targeted ads through google analytics.
• Integrating the ground (offline) and social media (online) campaigns in form of video, image content captured from ground and propagating the same through social media.
• Preparation of dynamic and well-defined execution plan with real time interaction with clients and public feedback recording mechanism to integrate in the campaigns.

ELECTION CAMPAIGN MANAGEMENT

Any political campaign needs time to flourish. A strategy is essential to build a steady campaign momentum as early as possible. This gives advantage over other candidates in the elections. The following are the methods we use to devise campaign strategy.

PHASE I – SURVEY :

• Ground level survey by our highly experienced professional survey executives. Rally Ideas.
• Door-to-door poll analysis by survey executives. Accurate full and final report with data.

PHASE II – SOCIAL MEDIA CAMPAIGNING :

• Pal Pal Coverage : 24hrs coverage by our professional photographer and media team.
• Whatsapp Prachar : Professional team to be deployed to connect people on whatsapp groups.
• Social Media Handling : Daily political activities and vision.
• Graphic Designing : Daily graphics (Posters) by our professional designing team.
• Facebook Darbar : Our special live program to connect with people on social media.
• Hamara Naara : Special customized hashtags and slogans for candidates.
• Yuva Soch : Our media team will interact with youths from candidates side and discuss their issues and suggestions.
• Aam Mudde : Our professionals will visit all areas and interact with locals to finds out their issues capture bytes and circulate on all digital platforms.
• Short Videos : Short videos to show candidates social work, political achievements and circulate it on social media.

PHASE III – GROUND LEVEL CAMPAIGNING :

• Jhankiyaan : Exhibition to display work, achievements.
• Chai Pe Charcha : Our team will talk to people at public places.
• Ghar Ghar Dastak : Our team of volunteers will go door to door in the constituency and talk to voters regarding issues, spread candidates message and paste candidates door stickers.
• Paidal March : Campaigning by our team in party dress.
• Band Baja Baraat : One ghodi fully dressed and one dhol man fully dressed will visit in all areas.
• Full HD Documentary : Full hd documentary shoot of candidate by our super specialized professionals.
• Display Van : We will play documentary on display van.

• Bulk SMS
• Bulk Whatsapp
• Bulk Voice Call
• Nukkad Natak ( One Day Complimentary )
• Booth Management ( Polling Day Management By Our Team )


• NOTE : We are not including the cost of third-party efficient utilities tools that may vary as per the time of service, We are attached the cost list of the third party tools with the same document.